"The optimism-focused, goal-fixated positive-thinking approach to happiness is exactly the kind of thing the ego loves. Positive thinking is all about identifying with your thoughts, rather than disidentifying from them. And the 'cult of optimism' is all about looking forward to a happy or successful future, thereby reinforcing the message that happiness belongs to some other time than now. Schemes and plans for making things better fuel our dissatisfaction with the only place where happiness can ever be found - the present." - Oliver Burkeman in "The Antidote: Happiness for People Who Can't Stand Positive Thinking"